Nervous and scared to post your work online because you are afraid it will get copied? The short answer is the only way to protect your online content, is by not posting it. But this is unrealistic. Learn the 5 ways to protect it in this video.
Working on your website, social media, or email marketing? Then this post collection will help you understand how to do it on the legal up and up!
How to legally use a countdown timer
Most countdown timers are illegal because they are rolling promotions creating fake urgency. Learn the 3 things required to make them legit.
5 ways increase website accessibility
Designing an accessible website should be a priority for all business owners. Learn five ways you can increase website accessibility on your site.
How do I host a legal giveaway?
I’d say that 90% of the giveaways I see on Instagram aren’t legal. In fact, when I see one that is legal it stands out. So how do you make your giveaway legal? Watch this video to learn the five required steps!
How to increase list engagement and growth by actually giving away a freebie for FREE
This blog post contains affiliate links. (Any link with an * after it.) I use these links because the small commission I make allows me to keep creating intuitive, practical legal (and biz) resources. Plus it never changes the price you pay. I own and use both of the resources mentioned in my own email […]
Do I need permission to add testimonials or feedback to my website?
You get a customer email with a glowing product review. Can you pop it on your sales page? Or do you need permission? Learn in this Ask Kiff episode.
Do I need a process to use customer photos? If so, how do I ask without scaring them off?
Your customer has just posted the perfect photo showing your product on her Instagram feed. Should you #regram it? Or ask permission first? If you want to use customer photos (or client photos) then you won’t want to miss this week’s episode of Ask Kiff. Watch the video | Read the show notes | Read […]
Can I place a blanket copyright on everything on my website?
What is a website copyright notice? What does it mean? Does it protect my website? How do you create one? That’s exactly what we’re going to cover in this week’s episode of Ask Kiff. Watch the video | Read the show notes | Read the transcript Show notes Read this post to learn the value […]
I have shop policies, but do I need terms of service?
Do you have online shop policies? That’s a great first step to establishing expectations with your customers. But…when something goes wrong, your shop policies likely won’t help. (Because they aren’t enforceable.) In this week’s Ask Kiff episode I share why you need both online shop policies and terms of service. (And don’t forget to leave […]
What is the right way to reference other brands/images in a product roundup?
Thinking about your holiday or year-end editorial calendar? Considering including a product roundup or gift guide? Then make sure you tune into this week’s episode where I share how to do it without ending up in legal hot water. Watch the video | Read the show notes | Read the transcript Show notes Watch the […]
What I learned from my website being hacked
Two weeks ago, I woke up to an ominous email in my inbox. It was from Google Search Console saying that a new website owner had been added to my account. I logged in and quickly realized that my website had been hacked. This is never the kind of thing that you want to happen. […]
How to use testimonials and reviews on the legal up and up
Raise your hand if there’s often a disconnect between what you know and what you do? You see, I know how powerful testimonials or reviews can be. I see them on product pages and they convince me to hit the buy button. I see them on sales pages and see how powerful they are at […]