You get a customer email with a glowing product review. Can you pop it on your sales page? Or do you need permission? Learn in this Ask Kiff episode.
Website
Can I place a blanket copyright on everything on my website?
Do you need to register your copyrights? Learn why registration can mean the difference between getting something or nothing from your copycat. Get instant access to a 66-minute actionable workshop so you can understand the value of registration. Plus get access to the workshop slide deck and a best practices workbook. What is a website […]
I have shop policies, but do I need terms of service?
Do you have online shop policies? That’s a great first step to establishing expectations with your customers. But…when something goes wrong, your shop policies likely won’t help. (Because they aren’t enforceable.) In this week’s Ask Kiff episode I share why you need both online shop policies and terms of service. (And don’t forget to leave […]
What is the right way to reference other brands/images in a product roundup?
Thinking about your holiday or year-end editorial calendar? Considering including a product roundup or gift guide? Then make sure you tune into this week’s episode where I share how to do it without ending up in legal hot water. Watch the video | Listen or download an audio-only version | Read the show notes | […]
What I learned from my website being hacked
Two weeks ago, I woke up to an ominous email in my inbox. It was from Google Search Console saying that a new website owner had been added to my account. I logged in and quickly realized that my website had been hacked. This is never the kind of thing that you want to happen. […]
What to check before using a free stock photo on your website or social media
Do you know that not all “free” stock photo sites are created equal? Join me for this week’s In Session and walk away knowing: the difference between Creative Commons license types why this is important what to check before using a photo reputable free stock photo sites Season 2 Episode 7 Live Broadcast Replay Season […]
How to get traffic to your shop and convert it into sales
Ready to turn your traffic into sales? Then you won’t want to miss the replay of this In Session workshop co-hosted with Arianne Foulks of Aeolidia. She shared the double whammy of how to get traffic to your website and convert it into sales! Arianne will help you understand: how to decide if your focus […]
Do you know why your website needs a Privacy Policy?
In Issue No. 2 of the artist’s Journal, the focus was on helping you elevate your online presence. In that Issue, I shared with you my Mad Libs templates to help you quickly and easily get both your privacy policy and terms of service up in a jiffy. While having terms of service is important, […]
How to use testimonials and reviews on the legal up and up
Raise your hand if there’s often a disconnect between what you know and what you do? You see, I know how powerful testimonials or reviews can be. I see them on product pages and they convince me to hit the buy button. I see them on sales pages and see how powerful they are at […]
How to increase sales by including these 7 legal details
Need to get your website ducks in a row? Play Website Policy Mad Libs and quickly get policies on your website Get your Mad Libs terms of service and privacy policy templates today so that you can have them up on your website tomorrow. Best of all these templates were updated in May 2018 so […]
Why ignoring LinkedIn might be a big missed opportunity in your creative business
Want help in learning how to leverage your LinkedIn profile to find new clients? In this free workshop replay, learn how to change your mindset around LinkedIn, from a boring, stuffy social network, to a no-fluff way to connect with clients. My guest co-host Becky Mollenkamp shares three ways you can elevate your LinkedIn game […]
Why you need shop policies—before you make your first sale
Building your e-commerce website? Then start by thinking about what happens when your first sale occurs. I’m a huge fan of reverse engineering. Starting at the end and working my way backward, step-by-step to make sure that I’ve got everything in place. I’ll admit, this planning process takes time. And planning isn’t everyone’s cup of […]
