I’d say that 90% of the giveaways I see on Instagram aren’t legal. In fact, when I see one that is legal it stands out. So how do you make your giveaway legal? Watch this video to learn the five required steps!
Website
Working on your creative business' website? Then this post collection will help you understand how to do it on the legal up and up!
How to legally use a countdown timer
Most countdown timers are illegal because they are rolling promotions creating fake urgency. Learn the 3 things required to make them legit.
5 ways increase website accessibility
Designing an accessible website should be a priority for all business owners. Learn five ways you can increase website accessibility on your site.
Do I need permission to add testimonials or feedback to my website?
You get a customer email with a glowing product review. Can you pop it on your sales page? Or do you need permission? Learn in this Ask Kiff episode.
Can I place a blanket copyright on everything on my website?
What is a website copyright notice? What does it mean? Does it protect my website? How do you create one? That’s exactly what we’re going to cover in this week’s episode of Ask Kiff. Watch the video | Read the show notes | Read the transcript Show notes Read this post to learn the value […]
I have shop policies, but do I need terms of service?
Do you have online shop policies? That’s a great first step to establishing expectations with your customers. But…when something goes wrong, your shop policies likely won’t help. (Because they aren’t enforceable.) In this week’s Ask Kiff episode I share why you need both online shop policies and terms of service. (And don’t forget to leave […]
What is the right way to reference other brands/images in a product roundup?
Thinking about your holiday or year-end editorial calendar? Considering including a product roundup or gift guide? Then make sure you tune into this week’s episode where I share how to do it without ending up in legal hot water. Watch the video | Read the show notes | Read the transcript Show notes Watch the […]
How to use testimonials and reviews on the legal up and up
Raise your hand if there’s often a disconnect between what you know and what you do? You see, I know how powerful testimonials or reviews can be. I see them on product pages and they convince me to hit the buy button. I see them on sales pages and see how powerful they are at […]
How to increase sales by including these 7 legal details
Need to get your website ducks in a row? Play Website Policy Mad Libs and quickly get policies on your website Get your Mad Libs terms of service and privacy policy templates today so that you can have them up on your website tomorrow. Best of all these templates were updated in May 2018 so […]
Why ignoring LinkedIn might be a big missed opportunity in your creative business
Want help in learning how to leverage your LinkedIn profile to find new clients? In this free workshop replay, learn how to change your mindset around LinkedIn, from a boring, stuffy social network, to a no-fluff way to connect with clients. My guest co-host Becky Mollenkamp shares three ways you can elevate your LinkedIn game […]
How to talk to your friends and family about net neutrality
I know that for many of us this has been a hard year. It feels like every day there’s a new injustice, someone acting badly, or actions that further marginalize and divide our country. And in times like this, it’s hard to stand up and fight every time we disagree. Because it feels like too […]
Why you need shop policies—before you make your first sale
Building your e-commerce website? Then start by thinking about what happens when your first sale occurs. I’m a huge fan of reverse engineering. Starting at the end and working my way backward, step-by-step to make sure that I’ve got everything in place. I’ll admit, this planning process takes time. And planning isn’t everyone’s cup of […]
