Hi Reader! You don’t need a traditional, formal, stuffy business plan. However, I do think that creating a rough guide that helps you make business decisions is critical for every single creative business. This rough guide is technically a business plan (but not one stuffed with B.S. and numbers). A business plan is important because it helps you set a goal or destination. And as Alice learned, if you don’t have a destination in mind, any path will get you there. You will get somewhere, but…
